“Breakfast never tasted this good!”
That is what Ferrero USA, Inc. says in the ads about its product – the Nutella chocolate-hazelnut breakfast spread.
There are important questions, however, to be answered, like: Is this popular spread, that lists sugar, palm oil, hazelnuts, cocoa and skim milk as its main ingredients, healthy? Is their product advertisement telling the truth?
Apparently, a young California mother believes otherwise; deceiving, she says, as she legally questioned the wholesomeness of Nutella.
Athena Hohenberg, the mother of a preschooler in San Diego, California, led in filing a class-action lawsuit against the manufacturer of Nutella, alleging that Ferrero has pitched Nutella as something “healthier than it actually is.”
Nutella’s US website (www.nutellausa.com) recommends the chocolatey dark spread, with 200 calories per serving, as a way “to turn a balanced breakfast into a tasty one” when combined with whole grain bread or a bagel.
However, on verifying further the product’s nutritional information, Hohenberg, a rental property manager, was “shocked to learn that Nutella was in fact, not ‘healthy, nutritious’ food, but instead was the next best thing to a candy bar she’d been feeding her four-year-old daughter, and that Nutella contains dangerous level of saturated fat.
Being a class-action lawsuit and not denying that Ferrero erred in their product’s alleged health benefits, the company has reportedly set aside $3.05 million for resolving/settling the issue with some consumers, including Hohenberg.
Of the award sum, $2.5 million will be divided among claimants. It comes to a payment of about $4 a jar for up to five jars.
Sold in more than 100 countries, Nutella was invented in 1944 by Pietro Ferrero in a pastry shop in Alba, northern Italy. He died in 1949, but the company, which also makes Ferrero Rocher chocolates and Tic Tac candies, stayed in family hands.